Equal Experts is a London based software consultancy who recently ranked in the Top 3 best companies to work for in the UK. I’ve worked with the company previously and when they decided that their website needed updating with new portraits of the senior management, Kathleen of Equal Experts contacted me since she felt she was “absolutely guaranteed that the photos were going to be good”.
The initial project brief was to create a set of business headshots of the management team that looked professional but relaxed and that would have a consistent look across the “Meet the Team” page on the Equal Experts website. During discussions it also became apparent that the company had a need for some further “office life” imagery based around their working environment. Kathleen was very keen to avoid the use of generic and bland stock images which many companies choose to use. They wanted images that were more diverse and personal than the typical stock photo with the aim of portraying the relaxed but still professional ethos of the company and using real employees. Kathleen said: “I found similar images that I wanted to stage and nothing was a problem for Stephanie, she made everything easy for us”.
Kathleen was so delighted with the initial results that the company decided to book an additional day of photography so that they could give all the other staff the opportunity to have a professional business portrait that they could use for their LinkedIn profiles, and for guest blogging and speaking opportunities.
Equal Experts can be found at www.equalexperts.com and on Twitter as @EqualExperts.
Stephanie’s work is absolutely fantastic, there is nothing fake or overdone about her portraits but she makes you look like the very best version of yourself. The impact of the images was something very special, seeing all the staff portraits somehow made me feel like a proud mum! It was such a profoundly positive experience that we decided to bring her back and offer the gift of headshots to all the staff who aren’t part of the leadership team.
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